ZoomInfo recently announced that it has expanded its technology stack with its enhanced Salesforce Suite, a data-as-a-service (DaaS) solution designed to enable marketing and sales professionals to reach prospects from within their CRM workflows.

The Salesforce Suite consists of these three components: a Salesforce plug-in that helps sales professionals to prospect more efficiently; ZoomInfo Complete for Salesforce, which allows you to enrich and append leads, contacts, and accounts the moment they’re created; and ZoomInfo Cleans for Salesforce, which provides continuous data maintenance for databases. “Basically with these three tools, which we’re calling the Salesforce Suite, you’re able to prospect more efficiently, faster, connect faster, because you have updated information right at your fingertips, right within your CRM,” says Breda O’Connor, product marketing manager at ZoomInfo. Read more