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Innovating Digital Publishing Across Multiple Platforms and Devices
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Ziff Davis is a digital media company and operator of lead generation for the enterprise IT sector.
Shah expanded the business with the serial purchase of logicbuy.com, geek.com, computershopper.com, toolbox.com, and the enterprise technology lead generation business Focus Research.
Shah and his team further revitalized the company through the launch of a number of innovative new products, most significantly the BuyerBase™ ad targeting platform. BuyerBase collects information from more than 100 technology sites and comingles the data with proprietary information to enable highly targeted advertising to 40 million U.S. consumers deep in the consumer electronics purchase funnel.
StatusAcquired by j2 Global
Shah expanded the business with the serial purchase of logicbuy.com, geek.com, computershopper.com, toolbox.com, and the enterprise technology lead generation business Focus Research.
Shah and his team further revitalized the company through the launch of a number of innovative new products, most significantly the BuyerBase™ ad targeting platform. BuyerBase collects information from more than 100 technology sites and comingles the data with proprietary information to enable highly targeted advertising to 40 million U.S. consumers deep in the consumer electronics purchase funnel.
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The financial and strategic support of Great Hill was critical to our success. They proved to be tremendous and trusted partners at every step. I feel genuinely privileged to have worked with such outstanding investment professionals. ”Vivek Shah
The purchase price represented approximately 3.9x estimated 2013 revenue and 3.2x the aggregate purchase price of the combined properties.
Today, Ziff Davis is a leading digital media company reaching more than 50 million inmarket buyers every month. Ziff Davis sites feature trusted reviews of the newest and hottest tech products, news, commentary, tech deals, and much more. Ziff Davis B2B is a leading provider of content and leads for tech vendors.
“Vivek Shah is an unusual combination of strategic vision and management talent,” commented Chris Gaffney, managing partner at Great Hill Partners. “He designed the plan, built an amazing team, and executed flawlessly in building the company from a concept and a number of unconnected pieces into the attractive operating platform it is today. We are proud to have been a part of the company’s revitalization.”
Fast Facts
- New Management Team
- Consolidating
- Acquisitions
- Product Innovation
- Advised on Sale
Portfolio company executives were not compensated for the statements regarding their business relationship with Great Hill. Such executives do receive ordinary course compensation by portfolio companies which in some cases are controlled by Great Hill and in certain cases may also be invested in Great Hill Funds. There are certain conflicts of interest relating to such executives because they are employed by Great Hill portfolio companies and receive benefits in connection with such employment.
